Jessica Desjardins founded Beautezine in January 2011. She defines Beautezine as a perfect combination of a blog and a webzine delivering a truly unique experience in the digital beauty world. Beautezine is one of the most followed online magazine in Canada with over 10,000 Fans on Facebook ! As an editor, graphic designer, photographer, web designer and community manager, she has developed a diverse skill set to produce the unique, visual content seen on Beautezine everyday. Jessica has been working full-time for Beautezine since May 2012.
During her conference at Campus MiB, Jessica underlined the importance of community support. She explained why competition in the blogosphere is conterproductive and how envy can distract you from your own successful path. According to her, bloggers do better considering others as a source of inspiration rather than envy them!
Jessica also presented how to support the comunity commenting on other blogs, sharing other blog posts on social media and including links to other blogs on your site. She conluded by « You get what you give », indeed sharing other blogger posts make it easy for them to share yours! Find out more about Jessica and Beautezine : Website, Facebook, Twitter, Instagram