{"id":10503,"date":"2016-11-25T16:20:13","date_gmt":"2016-11-25T21:20:13","guid":{"rendered":"http:\/\/crememag.co\/?p=10503"},"modified":"2016-11-25T16:20:13","modified_gmt":"2016-11-25T21:20:13","slug":"multi-brand-influence-campaign-loreal-luxe","status":"publish","type":"post","link":"https:\/\/madein.co\/en\/uncategorized\/multi-brand-influence-campaign-loreal-luxe\/","title":{"rendered":"A Multi-Brand Influence Campaign for L&#8217;Or\u00e9al Luxe"},"content":{"rendered":"<p>Lanc\u00f4me, Giorgio Armani, Yves Saint-Laurent, Biotherm, Kiehl&#8217;s, Shu Uemura &amp; Clarisonic, different brands from the luxe division of L&#8217;Or\u00e9al Canada, collaborated to create a strategic\u00a0<a href=\"http:\/\/www.madein.co\/en\">influence marketing<\/a> program with the goal of seducing the asian Canadian target.<\/p>\n<h3>Asian Beauty Secrets<\/h3>\n<p>In order to generate relevant content, YouTubers created their videos around the theme #asianbeautytips. They shared with their audience their best tips and advices on how to feel confident and to enhance their beautiful\u00a0assets.<\/p>\n<h3>A Multi-Brand Campaign<\/h3>\n<p>The collaboration of the different\u00a0brands was\u00a0the perfect opportunity to create truly unique content. The influencers had the freedom to choose their favorite products from each brand to develop\u00a0their own authentic and personalized beauty routine. Thanks to the relevance of the content strategy and to the selection of key YouTube influencers, <a href=\"http:\/\/www.madein.co\/en\">Made in <\/a>was able to generate close to 600k views and more then 40k engagements!<\/p>\n<h4>ToThe9s<\/h4>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/q54bcsdg9TA\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<h4>Bebexo<\/h4>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/Pv6LEtNV77E\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<h4>Amanda Rach Lee<\/h4>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/vQ6f3o7FV7w\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<h4>Ordinary People<\/h4>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/DIv8NgZtYak\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lanc\u00f4me, Giorgio Armani, Yves Saint-Laurent, Biotherm, Kiehl&#8217;s, Shu Uemura &amp; Clarisonic, different brands from the luxe division of L&#8217;Or\u00e9al Canada, collaborated to create a strategic\u00a0influence marketing program with the goal of seducing the asian Canadian target. Asian Beauty Secrets In order to generate relevant content, YouTubers created their videos around the theme #asianbeautytips. They shared [&hellip;]<\/p>\n","protected":false},"author":31,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[63,1,1391],"tags":[341],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.4 (Yoast SEO v19.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Multi-Brand Influence Campaign for L&#039;Or\u00e9al Luxe - Made in<\/title>\n<meta name=\"description\" content=\"Ddifferent brands from the luxe division of L&#039;Or\u00e9al Canada collaborated with Made in to create a strategic influence marketing program.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/madein.co\/en\/uncategorized\/multi-brand-influence-campaign-loreal-luxe\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Multi-Brand Influence Campaign for L&#039;Or\u00e9al Luxe\" \/>\n<meta property=\"og:description\" content=\"Ddifferent brands from the luxe division of L&#039;Or\u00e9al Canada collaborated with Made in to create a strategic influence marketing program.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/madein.co\/en\/uncategorized\/multi-brand-influence-campaign-loreal-luxe\/\" \/>\n<meta property=\"og:site_name\" content=\"Made in\" \/>\n<meta property=\"article:published_time\" content=\"2016-11-25T21:20:13+00:00\" \/>\n<meta name=\"author\" content=\"aurelietisseur\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"aurelietisseur\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/madein.co\/en\/uncategorized\/multi-brand-influence-campaign-loreal-luxe\/\",\"url\":\"https:\/\/madein.co\/en\/uncategorized\/multi-brand-influence-campaign-loreal-luxe\/\",\"name\":\"A Multi-Brand Influence Campaign for L'Or\u00e9al Luxe - 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