{"id":11472,"date":"2017-01-20T16:21:18","date_gmt":"2017-01-20T21:21:18","guid":{"rendered":"http:\/\/crememag.co\/?p=11472"},"modified":"2017-01-20T16:21:18","modified_gmt":"2017-01-20T21:21:18","slug":"the-golden-globes-as-seen-on-social-media","status":"publish","type":"post","link":"https:\/\/madein.co\/en\/uncategorized\/the-golden-globes-as-seen-on-social-media\/","title":{"rendered":"The #GoldenGlobes as seen on Social Media"},"content":{"rendered":"<p>Social Media has brought a whole new element to live televised events. Several years ago, award shows such as the Golden Globes aired on television and were mostly covered by the media the day after, in newspaper and magazine headlines.<\/p>\n<h3><strong>And then, there was social media.<\/strong><\/h3>\n<p>Social media has added a new sphere of live interaction. Before, during and after the show, people from all around the world are constantly sharing their thoughts, reactions and feelings towards anything and everything. With blog articles, tweets, Facebook and Instagram posts being published by the second, it created a phenomenon bringing media coverage to a whole new level.<\/p>\n<h3><strong>Trending on Twitter<\/strong><\/h3>\n<p>With over 317 million monthly active users, Twitter is often considered an instant microblogging platform. One of Twitter\u2019s greatest features is that it allows you to easily see what people are talking about at an exact time and place through trending topics.<\/p>\n<p>The #GoldenGlobes itself counted over 3.3K unique tweets being sent out by the hour, with over 22K retweets and 197M people exposed to the hashtag. Other popular topics trending during the event were <em>Meryl Streep<\/em> for her poignant speech, winner of best picture <em>La La Land<\/em> and the popular show <em>Stranger Things<\/em>.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-11477 size-full\" src=\"http:\/\/crememag.co\/wp-content\/uploads\/2017\/01\/Screen-Shot-2017-01-10-at-10.02.14-AM.png\" alt=\"trendingtopicsgoldenglobes\" width=\"658\" height=\"549\" \/><\/p>\n<h3><strong>A Closer-Than-Ever Golden Globes Access through Celebrities<\/strong><\/h3>\n<p><strong>\u00a0<\/strong>Viewers of the event were not the only ones posting on social media during the Golden Globes. Indeed, many celebrities actually attending the event shared their experience through unique photographs on Instagram.<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/BPBcltpAxBf\/\" target=\"_blank\">Countdown to the #GoldenGlobes \ud83c\udfc6 #GlamSquad #Prep @hairbyadir @mollyrstern<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">A photo posted by Reese Witherspoon (@reesewitherspoon) on <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2017-01-08T23:56:13+00:00\">Jan 8, 2017 at 3:56pm PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/BPCK8CQAJU7\/\" target=\"_blank\">Met the queen after her speech<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">A photo posted by John Legend (@johnlegend) on <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2017-01-09T06:41:13+00:00\">Jan 8, 2017 at 10:41pm PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<h3><strong>What does this mean for brands?<\/strong><\/h3>\n<p>Brands have an incredible opportunity to capitalize on social media\u2019s ability to provide a unique feeling of proximity between influencers and consumers to create buzz during events such as product launches. Instagram stories and posts, as well as tweets and Snapchat stories can be leveraged to give the community an exclusive look into the new collection or product. To learn how to leverage social media and influencers to market your brand, contact <a href=\"http:\/\/madein.co\/en\/\">Made in<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Social Media has brought a whole new element to live televised events. Several years ago, award shows such as the Golden Globes aired on television and were mostly covered by the media the day after, in newspaper and magazine headlines. And then, there was social media. Social media has added a new sphere of live [&hellip;]<\/p>\n","protected":false},"author":36,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[351,1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.4 (Yoast SEO v19.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Golden Globes as seen on social media<\/title>\n<meta name=\"description\" content=\"The Golden Globes aired on Sunday brought in millions of views. 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