{"id":11555,"date":"2017-01-30T10:52:13","date_gmt":"2017-01-30T15:52:13","guid":{"rendered":"http:\/\/crememag.co\/?p=11555"},"modified":"2017-01-30T10:52:13","modified_gmt":"2017-01-30T15:52:13","slug":"the-power-of-hashtag-and-why-use-it-to-propel-brand","status":"publish","type":"post","link":"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/","title":{"rendered":"The Power of Hashtags \u2013 and Why You Should Use it to Propel your Brand"},"content":{"rendered":"<p>Whether you\u2019re a social media expert or a total novice, it is practically impossible for you to not have come across hashtags. After all, they are everywhere- from Facebook to Twitter and Instagram. If you don\u2019t know much about them, hashtags can easily become overwhelming. Thankfully, we\u2019ve broken them down for you and illustrated why you should use them to boost your brand\u2019s online presence.<\/p>\n<h3><strong>First Things First\u00a0 <\/strong><\/h3>\n<p>Let\u2019s start with the beginning \u2013 what exactly is this hashtag phenomenon? Physically speaking, a hashtag is simply composed of a word preceded by the pound symbol (#). But in the world of social media, it\u2019s much more than that. Hashtags are in fact an incredibly powerful tool, allowing your content to reach beyond the boundaries of your following. \u00a0When paired up with high quality content that is relevant to your target market, hashtags can propel your brand by generating high exposure to the right pool of consumers.<\/p>\n<h3><strong>Using the Right Hashtags<\/strong><strong>\u00a0<\/strong><\/h3>\n<p>The concept is simple: think of hashtags as search words that users look up on different social media platforms. The key is to use the right keywords or phrases that your target market will be browsing, in order to allow them to find your content. An analysis of hashtag trends will reveal a series of most used hashtags per category.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-11563\" src=\"http:\/\/crememag.co\/wp-content\/uploads\/2017\/01\/25.jpg\" alt=\"instagramhashtags\" width=\"800\" height=\"800\" \/><\/p>\n<p>Brands should look to include the perfect mix of hashtags that are both relevant to the content and generate high traffic.<\/p>\n<h3><strong>Higher Engagement for your Brand<\/strong><\/h3>\n<p>Hashtags have proven to generate higher engagement. Indeed, as you benefit from more visibility, people are inclined to interact with your brand if they like your content. You can therefore capitalize on hashtags to attract people to your profile, and convert them into followers with your content. To create unique and on trend content for your brand, that is appealing and relevant to your audience, contact <a href=\"http:\/\/madein.co\/\">Made in<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whether you\u2019re a social media expert or a total novice, it is practically impossible for you to not have come across hashtags. After all, they are everywhere- from Facebook to Twitter and Instagram. If you don\u2019t know much about them, hashtags can easily become overwhelming. Thankfully, we\u2019ve broken them down for you and illustrated why [&hellip;]<\/p>\n","protected":false},"author":36,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[65,1],"tags":[342],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.4 (Yoast SEO v19.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Power of Hashtags and Why Use it to Propel your Brand<\/title>\n<meta name=\"description\" content=\"Physically speaking, hashtags are simply composed of a word preceded by the pound symbol (#). But in the world of social media, it\u2019s much more than that.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Power of Hashtags \u2013 and Why You Should Use it to Propel your Brand\" \/>\n<meta property=\"og:description\" content=\"Physically speaking, hashtags are simply composed of a word preceded by the pound symbol (#). But in the world of social media, it\u2019s much more than that.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"Made in\" \/>\n<meta property=\"article:published_time\" content=\"2017-01-30T15:52:13+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/crememag.co\/wp-content\/uploads\/2017\/01\/25.jpg\" \/>\n<meta name=\"author\" content=\"nadine\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"nadine\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/\",\"url\":\"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/\",\"name\":\"The Power of Hashtags and Why Use it to Propel your Brand\",\"isPartOf\":{\"@id\":\"https:\/\/madein.co\/#website\"},\"datePublished\":\"2017-01-30T15:52:13+00:00\",\"dateModified\":\"2017-01-30T15:52:13+00:00\",\"author\":{\"@id\":\"https:\/\/madein.co\/#\/schema\/person\/2f26c688da8de7477dccd094dd7e5248\"},\"description\":\"Physically speaking, hashtags are simply composed of a word preceded by the pound symbol (#). But in the world of social media, it\u2019s much more than that.\",\"breadcrumb\":{\"@id\":\"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/madein.co\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Power of Hashtags \u2013 and Why You Should Use it to Propel your Brand\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/madein.co\/#website\",\"url\":\"https:\/\/madein.co\/\",\"name\":\"Made in\",\"description\":\"Agence de marketing d&#039;influence\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/madein.co\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/madein.co\/#\/schema\/person\/2f26c688da8de7477dccd094dd7e5248\",\"name\":\"nadine\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/madein.co\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=retro&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=retro&r=g\",\"caption\":\"nadine\"},\"url\":\"https:\/\/madein.co\/en\/author\/nadine\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The Power of Hashtags and Why Use it to Propel your Brand","description":"Physically speaking, hashtags are simply composed of a word preceded by the pound symbol (#). But in the world of social media, it\u2019s much more than that.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/","og_locale":"en_US","og_type":"article","og_title":"The Power of Hashtags \u2013 and Why You Should Use it to Propel your Brand","og_description":"Physically speaking, hashtags are simply composed of a word preceded by the pound symbol (#). But in the world of social media, it\u2019s much more than that.","og_url":"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/","og_site_name":"Made in","article_published_time":"2017-01-30T15:52:13+00:00","og_image":[{"url":"http:\/\/crememag.co\/wp-content\/uploads\/2017\/01\/25.jpg"}],"author":"nadine","twitter_card":"summary_large_image","twitter_misc":{"Written by":"nadine","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/","url":"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/","name":"The Power of Hashtags and Why Use it to Propel your Brand","isPartOf":{"@id":"https:\/\/madein.co\/#website"},"datePublished":"2017-01-30T15:52:13+00:00","dateModified":"2017-01-30T15:52:13+00:00","author":{"@id":"https:\/\/madein.co\/#\/schema\/person\/2f26c688da8de7477dccd094dd7e5248"},"description":"Physically speaking, hashtags are simply composed of a word preceded by the pound symbol (#). But in the world of social media, it\u2019s much more than that.","breadcrumb":{"@id":"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/madein.co\/en\/uncategorized\/the-power-of-hashtag-and-why-use-it-to-propel-brand\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/madein.co\/en\/"},{"@type":"ListItem","position":2,"name":"The Power of Hashtags \u2013 and Why You Should Use it to Propel your Brand"}]},{"@type":"WebSite","@id":"https:\/\/madein.co\/#website","url":"https:\/\/madein.co\/","name":"Made in","description":"Agence de marketing d&#039;influence","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/madein.co\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/madein.co\/#\/schema\/person\/2f26c688da8de7477dccd094dd7e5248","name":"nadine","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/madein.co\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=retro&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=retro&r=g","caption":"nadine"},"url":"https:\/\/madein.co\/en\/author\/nadine\/"}]}},"_links":{"self":[{"href":"https:\/\/madein.co\/en\/wp-json\/wp\/v2\/posts\/11555"}],"collection":[{"href":"https:\/\/madein.co\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/madein.co\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/madein.co\/en\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/madein.co\/en\/wp-json\/wp\/v2\/comments?post=11555"}],"version-history":[{"count":0,"href":"https:\/\/madein.co\/en\/wp-json\/wp\/v2\/posts\/11555\/revisions"}],"wp:attachment":[{"href":"https:\/\/madein.co\/en\/wp-json\/wp\/v2\/media?parent=11555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/madein.co\/en\/wp-json\/wp\/v2\/categories?post=11555"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/madein.co\/en\/wp-json\/wp\/v2\/tags?post=11555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}