{"id":11698,"date":"2017-02-06T10:07:21","date_gmt":"2017-02-06T15:07:21","guid":{"rendered":"http:\/\/crememag.co\/?p=11698"},"modified":"2017-02-06T10:07:21","modified_gmt":"2017-02-06T15:07:21","slug":"vero-moda-influencer-strategy-holidays","status":"publish","type":"post","link":"https:\/\/madein.co\/en\/uncategorized\/vero-moda-influencer-strategy-holidays\/","title":{"rendered":"Vero Moda and its Influencer Strategy for the Holidays"},"content":{"rendered":"<p>During the Holidays, social media is the main inspiration\u00a0and idea destination for the consumers, more specifically YouTube and Instagram<\/p>\n<p>Indeed, at Christmas, 45% of smart phone users search on\u00a0YouTube\u00a0for fashion items to purchase. Instagram and its strong visual appeal\u00a0is also important, with a majority of consumers looking at their feed in search of\u00a0inspiration.<\/p>\n<p><a href=\"http:\/\/www.madein.co\/en\">Made in<\/a>\u00a0collaborated with different influencers to showcase Vero Moda&#8217;s products, generating multiple ideas of looks for the holidays.<\/p>\n<p>Here are few of the created contents:<\/p>\n<h3>Sarah Couture, Instagram<\/h3>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 62.4537037037037% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/BOV1KguBj36\/\" target=\"_blank\">Le d\u00e9compte final est commenc\u00e9, 3 dodos avant No\u00ebl! \ud83c\udf84Avez-vous votre ensemble pour les f\u00eates? On m\u00e9lange les textures, petit faible pour le bomber en velours marine \ud83d\udc99 @veromodacanada #veromodacanada #christmastime #holidaylook #partner<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">Une photo publi\u00e9e par Sarah Couture (@sarahcout) le <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2016-12-23T01:24:22+00:00\">22 D\u00e9c. 2016 \u00e0 17h24 PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<h3>\u00c9milie L\u00e9vesque, Instagram<\/h3>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/BOQUZSaAS9W\/\" target=\"_blank\">C&#8217;est la veille de No\u00ebl dans 4 jours et je capote un peu troooop! \ud83c\udf84 D&#8217;ailleurs, d&#8217;ici No\u00ebl, je vous pr\u00e9sente 2 looks coup de coeur (et par coup de coeur je veux dire que je suis compl\u00e8tement en amour \ud83d\ude44) que j&#8217;ai eu la chance de cr\u00e9er en collaboration avec @veromodacanada \u2728 ; Je ne sais pas si on voit l&#8217;excitation dans mon post h\u00e9h\u00e9 \ud83d\udc3b #veromoda<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">Une photo publi\u00e9e par em \ud83d\udc11 (@emilielevesque3) le <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2016-12-20T22:01:50+00:00\">20 D\u00e9c. 2016 \u00e0 14h01 PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<h3>Hermust, Instagram<\/h3>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/BOSZUIWlIC9\/\" target=\"_blank\">My name is jess Lennon ! \ud83d\ude0e #womansfashion @veromoda #streetstyle #shearlingcoat @ademboutlidja<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">Une photo publi\u00e9e par \uff28\uff25\uff32.\uff2d\uff35\uff33\uff34 (@_hermust_) le <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2016-12-21T17:23:18+00:00\">21 D\u00e9c. 2016 \u00e0 9h23 PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<h3>Styled by Seven, Instagram<\/h3>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/BOPnWB-gUBe\/\" target=\"_blank\">Love how this faux-fur @veromodacanada coat instantly elevates one of my house party looks for the holidays \ud83d\udc99 #veromoda<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">Une photo publi\u00e9e par CASSIDY NEVES (@styled_by_seven) le <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2016-12-20T15:28:10+00:00\">20 D\u00e9c. 2016 \u00e0 7h28 PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<h3>Myriam Lepage, Instagram<\/h3>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 33.24074074074074% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/BOVUxn1h2Ly\/\" target=\"_blank\">totalement en amour avec ce pull de chez @veromodacanada \ud83d\udcab<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">Une photo publi\u00e9e par \u2800 MYRIAM LEPAGE (@mymlepage) le <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2016-12-22T20:41:21+00:00\">22 D\u00e9c. 2016 \u00e0 12h41 PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<h3>Fanshionbeauty, YouTube<\/h3>\n<h3><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/Um9RLfya5sA\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/h3>\n<p>In need of advices to seize social media opportunities? Contact\u00a0<a href=\"http:\/\/www.madein.co\/en\">Made in<\/a> for a complete content and influence strategy.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>During the Holidays, social media is the main inspiration\u00a0and idea destination for the consumers, more specifically YouTube and Instagram Indeed, at Christmas, 45% of smart phone users search on\u00a0YouTube\u00a0for fashion items to purchase. Instagram and its strong visual appeal\u00a0is also important, with a majority of consumers looking at their feed in search of\u00a0inspiration. Made in\u00a0collaborated [&hellip;]<\/p>\n","protected":false},"author":31,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[353,65,1,1391],"tags":[341,399,464],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.4 (Yoast SEO v19.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Vero Moda and its Influencer Strategy for the Holidays - Made in<\/title>\n<meta name=\"description\" content=\"Made in collaborated with different influencers to showcase Vero Moda&#039;s products, generating multiple ideas of looks for the holidays.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/madein.co\/en\/uncategorized\/vero-moda-influencer-strategy-holidays\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vero Moda and its Influencer Strategy for the Holidays\" \/>\n<meta property=\"og:description\" content=\"Made in collaborated with different influencers to showcase Vero Moda&#039;s products, generating multiple ideas of looks for the holidays.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/madein.co\/en\/uncategorized\/vero-moda-influencer-strategy-holidays\/\" \/>\n<meta property=\"og:site_name\" content=\"Made in\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-06T15:07:21+00:00\" \/>\n<meta name=\"author\" content=\"aurelietisseur\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"aurelietisseur\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/madein.co\/en\/uncategorized\/vero-moda-influencer-strategy-holidays\/\",\"url\":\"https:\/\/madein.co\/en\/uncategorized\/vero-moda-influencer-strategy-holidays\/\",\"name\":\"Vero Moda and its Influencer Strategy for the Holidays - 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