{"id":3720,"date":"2014-04-11T09:40:03","date_gmt":"2014-04-11T14:40:03","guid":{"rendered":"http:\/\/crememag.co\/?p=3720"},"modified":"2014-04-11T09:40:03","modified_gmt":"2014-04-11T14:40:03","slug":"an-amazing-campaign-for-the-aquasource-line-by-biotherm-for-valentines-day","status":"publish","type":"post","link":"https:\/\/madein.co\/en\/uncategorized\/an-amazing-campaign-for-the-aquasource-line-by-biotherm-for-valentines-day\/","title":{"rendered":"An amazing campaign for the Aquasource line by Biotherm for Valentine\u2019s day"},"content":{"rendered":"<p><a href=\"http:\/\/www.biotherm.ca\/\">Biotherm<\/a> approached us for promoting their <a href=\"http:\/\/www.biotherm.ca\/visage\/face-aquasource,fr_CA,sc.html\">Aquasource line<\/a> and their collaboration with <a href=\"http:\/\/www.oliviamew.com\/\">Olivia Mew<\/a>.<\/p>\n<p><a href=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biotherm-products.png\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-3709 aligncenter\" src=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biotherm-products.png\" alt=\"biotherm-products\" width=\"223\" height=\"149\" \/><\/a><\/p>\n<p><a href=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biotherm-postcard.png\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-3710 aligncenter\" src=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biotherm-postcard.png\" alt=\"biotherm-postcard\" width=\"197\" height=\"145\" \/><\/a><\/p>\n<p><a href=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biotherm-tweetpost.png\"><!--more--><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-3711 aligncenter\" src=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biotherm-tweetpost.png\" alt=\"biotherm-tweetpost\" width=\"364\" height=\"491\" \/><\/a><\/p>\n<p>Our <a href=\"http:\/\/www.madeinblog.ca\/en\/advertisers\/blogger-outreach\/\">strategy<\/a> ? <strong>Mobilize our bloggers and our influencers<\/strong> about promoting Biotherm line of products and about the special Valentine\u2019s day event in Montreal and Toronto with Olivia Mew, who customized amazing post cards !<\/p>\n<p>For this campaign, we selected<strong> 7 top bloggers<\/strong> from Toronto and Montreal. Their <a href=\"http:\/\/www.madeinblog.ca\/en\/advertisers\/sponsored-posts\/\">sponsored posts<\/a> generated more than 8 900 views and more than 195 shares on social networks.<\/p>\n<p>They really expressed their feeling for the brand and for the products\u2019 quality and results about Aquasource line.<\/p>\n<p>They also shared the #stayhomeandhydrate contest and the collaboration with the illustrator Olivia Mew.<\/p>\n<p>Their communities reacted with enthousiasm and interest about the products :<\/p>\n<p><a href=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biothderm-comment1.png\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-3712 aligncenter\" src=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biothderm-comment1.png\" alt=\"biothderm-comment1\" width=\"655\" height=\"84\" \/><\/a><\/p>\n<p><a href=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biotherm-comment2.png\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-3713 aligncenter\" src=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biotherm-comment2.png\" alt=\"biotherm-comment2\" width=\"436\" height=\"81\" \/><\/a><\/p>\n<p>The special event organized with Olivia Mew generated an important buzz on the social networks.<a href=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biotherm-fbpost.png\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-3714 aligncenter\" src=\"http:\/\/crememag.co\/wp-content\/uploads\/2014\/04\/biotherm-fbpost.png\" alt=\"biotherm-fbpost\" width=\"411\" height=\"398\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Thanks to the mobilization of 27 top influencers attending the event, we noticed 197 shares on social networks, more than 4300 likes, 200 comments and 7 posts after the event.<\/p>\n<p>This campaign, very appreciated by bloggers, influencers and their communities, was a real success and allow to increase the visibility of <a href=\"http:\/\/www.biotherm.ca\/\">Biotherm Canada<\/a>.<\/p>\n<p>To read more :<\/p>\n<p><a href=\"http:\/\/myfashavenue.com\/2014\/02\/get-hydrated-skin-with-biotherm-aquasource\/\">My fash avenue<\/a>, <a href=\"http:\/\/www.summerxskin.com\/2014\/02\/biotherm-aquasource-biosource.html\">SummerxSkin<\/a>, <a href=\"http:\/\/chicdarling.com\/beauty-review-biotherm-aquasource-and-biosource\/\">Chic darling<\/a>, <a href=\"http:\/\/www.crazystylelove.com\/2014\/02\/biotherm-aquasource-valentines-day-event\/\/\">Crazy Style Love<\/a>, <a href=\"http:\/\/www.crystalcandymakeup.com\/2014\/02\/jai-teste-la-gamme-de-soins-aquasource-biotherm.html\">Crystal and Make up<\/a>, <a href=\"http:\/\/www.tonpetitlook.com\/fr\/2014\/02\/06\/olivia-mew-x-biotherm-beaucoup-damour-et-des-cartes-de-saint-valentin-gratuites\/\">Ton petit look<\/a>, <a href=\"http:\/\/lecahier.com\/aquasource-de-biotherm-les-bffs-de-mon-epiderme\/\">Le cahier<\/a>, <a href=\"http:\/\/ellaprettyblog.blogspot.fr\/2014\/02\/breakfast-with-biotherm.html\">Ella pretty blog<\/a>, <a href=\"http:\/\/www.etreradieuse.com\/2014\/02\/stayhomeandhydrate-biotherm-olivia-mew-l.html\">Etre radieuse<\/a>, <a href=\"http:\/\/www.natalielovesbeauty.com\/2014\/02\/biotherm-stayhomeandhydrate-blogger.html\">Nathalie loves beauty<\/a><\/p>\n<p>Discover <a href=\"http:\/\/www.pinterest.com\/madeinblog\/biotherm-aquasource-x-olivia-mew-collaboration\/\" target=\"_blank\">our special Pinterest board<\/a> about this campaign.<\/p>\n<p>To be connected with all the MIB news, do not hesitate to follow us on <a href=\"https:\/\/www.facebook.com\/madeinblog.ca\">Facebook<\/a> and <a href=\"https:\/\/twitter.com\/madeinblog\">Twitter<\/a> !<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Biotherm approached us for promoting their Aquasource line and their collaboration with Olivia Mew.<\/p>\n","protected":false},"author":22,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.4 (Yoast SEO v19.9) - 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