Influence marketing

You want to harness the power of consumer peer reviews and recommendations? Influencers are the new media of choice for Millenials and Gen Z consumers. How can you build reliable and efficient influencer marketing programs around your products and services?

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Our influence marketing services include:

Building always-on multiplatform programs and campaigns, with a focus on Instagram, YouTube and TikTok. 

 

Analysis // Execution //  Influencers selection // Recruitment and negotiation // Brand & Influencer strategy // Industry & consumer trends analysis

Our leadership in influence marketing is based on

Our solid 7 years agency track record and expertise, industry-specific tools (Paladin, HypeAuditor), creative ideation and problem-solving, and an anthropological approach to consumer research. From strategic brainstorming to key performance indicators analysis to test, measure and optimize your efforts, we are with you every step of the way.

 

Engagement rate // Reach, views, impressions // Clickthrough rate //  CPM  // Cost per engagement // Conversion rate // Number of leads

 

From micro to top-tier influencers, you can rely on us to:

Find the best collaborators to embody your values and deliver on your marketing objectives, going beyond the most expected talent recommendations. Curate partnerships with exceptional content creators across industry verticals in Europe, North America, and beyond:

 

Photographers // Local thought-leaders //  Artistic creators //  Digital influencers //  Public figures (actors, singers, athletes)

Beyond the creation of digital content:

You want to nurture authentic relationships with your audience through engaging events? We design exclusive experiences for brands, media, influencers and consumers. 

 

Event ideation // Samples seeding  //  Ambassador programs //  Digital public relations programs (e-PR) //  Brand sponsorships // Point of sales activations  // VIP guest lists  // Press invitations

 

And content production in all of this?

See concrete examples of influence marketing

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