Biotherm approached us for promoting their Aquasource line and their collaboration with Olivia Mew.
Our strategy ? Mobilize our bloggers and our influencers about promoting Biotherm line of products and about the special Valentine’s day event in Montreal and Toronto with Olivia Mew, who customized amazing post cards !
For this campaign, we selected 7 top bloggers from Toronto and Montreal. Their sponsored posts generated more than 8 900 views and more than 195 shares on social networks.
They really expressed their feeling for the brand and for the products’ quality and results about Aquasource line.
They also shared the #stayhomeandhydrate contest and the collaboration with the illustrator Olivia Mew.
Their communities reacted with enthousiasm and interest about the products :
The special event organized with Olivia Mew generated an important buzz on the social networks.
Thanks to the mobilization of 27 top influencers attending the event, we noticed 197 shares on social networks, more than 4300 likes, 200 comments and 7 posts after the event.
This campaign, very appreciated by bloggers, influencers and their communities, was a real success and allow to increase the visibility of Biotherm Canada.
To read more :
My fash avenue, SummerxSkin, Chic darling, Crazy Style Love, Crystal and Make up, Ton petit look, Le cahier, Ella pretty blog, Etre radieuse, Nathalie loves beauty
Discover our special Pinterest board about this campaign.
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