For our last #mibchat, we had the chance to receive Celina Bailey from Petit à Petit and family Blog. She is a Pinterest expert, she has more than 3 million subscribers on the famous social media.

A source of Inspiration

The first reason why Celina use Pinterest is for inspiration, but not only. She also use Pinterest to promote her blog. And she’s not the only one. There’s even a blogger who started her foodie passion on Pinterest and then started a blog. Most of users started using Pinterest for themselves and then the blog and Pinterest grew together.

A source of traffic

We learned that Pinterest can be a great source of traffic in condition to use the good tools. Celina use Tailwind and Curalate to schedule pins and keep track.

She also suggested to get a business account on Pinterest. It’s free and it’s a great way to check out your insight, see what kind of pins works more than the others. To increase the number of followers, there is also some simple things to do like adding a pin button on your blog images or telling everyone what is your pinterest id.

Rich Pins, seems also to be a great for you.

What type of content works on Pinterest

We could’nt say it better! But when you post a photo, do not forget the description. It is as important as the photo (and even more), in term of SEO. Use a lot of key word, use a few hashtags. But be careful with the length of your description though, because it gets truncated. So the description shouldn’t be more than 150 characters.

As for the images, it doesnt really matter if you do 10% of exclusive content against 90% of repins. Pinterest is a photo sharing platform after all.

 Tricks and tips : Frequency of publication, organization, etc.

Before ending the chat we wanted to know some tips. Like, how do you organize your pins, what is the best frequency of publication, etc. To organze your pins, it seems like doing it by theme is a good idea. This way, it will be easier for somebody to find the right pin. Also, putting your popular board on top is a good idea.

Concerning the frequency of publication, the more the better! This is why scheduling tools for Pinterest are important. You have to be really present on Pinterest to see some results. Try to pin at least 10 pins a day « the constance is key ».

If you have any other tips, please feel free to share them with us. Happy pinning!