What’s the ultimate achievement for an Internet celebrity? Triggering clicking tsunamis on Google and getting published before buried. Until now, the most popular bloggers and YouTubers have observed the pact by surprising their followers with printed books. Traditional publishing media might have to up their game, while 2.0 kings and queens cast aside award winners while making their way to the top of best-seller charts.
On your keyboards, get ready : here are 6 examples of paper publications by web influencers!
Love Style Life : A Blogger’s Bible with
Oh Garance! How bookstores’ bookshelves have been missing you! The one and only Garance Doré finally dared and set her blog aside long enough to give us a glimpse into her private life. Amongst other things, she touches upon how to become a “beautiful person, inside out” : it’s a success, for we love the cover as much as the content!
The Business Book Attitude
Iconic YouTuber, Michelle Phan never stops impressing social media specialists. With more than 8 million followers on her channel, her beauty tips and tricks book was bound to be a hit. Best-seller from the outset, business knows no secrets for Phan.
Just the Two of Us
They said “yes” and fell to the lure of the dark side that is the world of books. Respectively 25 and 22 years old, the lovebirds that are Zoe Sugg and Alfie Deyes are confidently pursuing their quest for success. In their books, they share stories with humor and intelligence : a down to earth gesture, which surely boosted the sales!
The 250 pages to success
He needs no introduction, for over the past few years his name has been on all the lips, statuses and hashtags : TheOneWhoBuiltAYouTubeEmpire became known through his funny gaming videos. A few days ago, Pewdiepie gifted his public with his latest marketing masterpiece, “This Book Loves You”. Millionaire and in love, we want his luck even more than his book!
The sexy book
Blonde and beautiful, iJustine fought stereotypes and became popular on YouTube for her passionate videos on everything high-tech and videogame related. Last April, she decided to celebrate her online success with the publication of a humoristic and authentic memoir, true to her on-screen self.
The coming-out book
To conclude our Influencer Best-Seller Bookshelf roundup, we couldn’t fail to mention the publication which triggered a media storm, Joey Graceffa’s “In Real Life”. The young YouTuber who has 5 million followers online, unexpectedly chose to do his coming out in writing, and on paper. This touching and honest tell-all book has already been read by people from all around the world!